E-commerce is nothing new, it’s been around for a couple of decades but has exploded in recent years. This sector… Read more »
Category: Media planning
What does your favourite podcast say about you?
We love podcasts! We’ve all got our favourite and we’ll talk about them passionately until someone begs us to stop…but… Read more »
The AJ approach to TV campaign planning
If there’s one thing TV advertising is good at, it’s delivering numbers. Want millions of eyeballs on your ad? No problem, TV… Read more »
Make your budget work harder with short term press buying
Why should you consider buying short term press space when planning your next campaign? Despite declining circulations, press advertising is… Read more »
Fox launches new streaming service in the UK
Fox has announced it is to bring its ad-supported streaming service, Tubi to UK audiences. In the coming weeks Tubi will… Read more »
How a summer of sport can boost profits for advertisers.
With two home nation sides competing in the 2024 euros football tournament and the Paris Olympics just around the corner… Read more »
How Media Agencies Can Track TV for Improved DR Campaigns.
We all know that TV advertising makes brands famous. A recognisable brand is great, but what about direct response advertisers… Read more »
What’s all this about Podcasts?!
The podcast is HUGE. Millions of people listen to them every single day but brands are only just waking up… Read more »
5 easy ways to boost your advertising results
At some point your brand is likely to experience declining advertising results. When it does it pays to go right back… Read more »
AJ partners with News UK to make digital advertising DR friendly
For as long as digital advertising has been around we’ve been pitched it by numerous different outlets. Whilst the visuals… Read more »