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Maximising Response

Helping clients get profitable results from every channel

Whatever the response channel, AJ are completely focussed on delivering the very best ROI for our clients. Right across the media spectrum from TV to Direct Marketing, we aim to achieve maximum value for minimum expenditure. Not just in media buying and placement but creative and production too.

In a world where customer journeys are increasingly complex and fragmented, attributing a sale or enquiry to a specific channel can be difficult. We use a series of tools to enhance the accuracy and quality of attribution across media. This results in more effective media planning, delivering lower cost per leads and improving ROI.

Results Analysis

We let the numbers do the talking.

ROI focussed.

100% accountable.

Attribution and tracking.

During and end of campaign reporting.

Planning & Buying

Why we stand out from our competitors.

Test and learn.

Skilled buyers.

Short-term specialists.

Tailor-made campaigns.

Results driven strategies.

Creative Credentials

Skilfully blending brand and response.

FREE creative.*

Unique DR expertise.

Smart art direction.

Responsive copy.

Full service studio.

Production & Processes

We keep our eyes on the detail.

Experienced team.

Fast, accurate, adaptable.

Multi-disciplined artworkers.

Highly organised and efficient.

*Based on a minimum spend of £25K.

Your efforts are much appreciated. Our advertising has been very successful this A/W season and we hope it will increase from here on!

We won’t be beaten on price

Our relationships built over 40 years with media owners, and the volume we book, enable us to share unrivalled media rates and opportunities with our clients.
Jack Gillett, Media Manager