TV - Attinger Jack

TV advertising is now more effective than ever. If you are looking to grow your business in the most cost-efficient way, then TV advertising is the answer. It is the most consumed media in our advertising day and it’s vital for long-term success. TV advertising has unbeatable reach and scale, it drives phone calls, footfall, web traffic and, most importantly, sales.

We produce impactful DRTV campaigns that maximise ROI, and we can manage the entire process with our script-to-screen service so our clients find getting on-air simple and straightforward.

AJ is an independent media agency with no share deals or contracts in place to influence our TV planning. We produce TV advertising campaigns that are 100% bespoke and individually tailored to a client’s needs and objectives. This makes our TV buying efficient and agile. We provide a full script to screen service and a low risk approach.

Key Stats

91%

of all video advertising viewed is TV

96%

of all adults are reached weekly

70%

of TV campaigns deliver a profitable return (3-6 months)

68%

of adults watch 50+ linear TV ads a day

Source: Thinkbox

TV advertising too expensive? Think again.

With our DRTV script-to-screen TV advertising packages we manage the entire process in-house, including Clearcast approval handling, so getting on-air to quick and easy. Packages start from just £37k.

TV Marketing Options

Linear

Traditional ‘spot’ advertising bought against a CPT on over 400 TV channels in the UK.

BVOD (Broadcaster Video On Demand)

A growing area that is particularly important in reaching a younger audience. Adds reach to a linear TV campaign.

Sponsorship

From a basic on-air link with a programme to a fully integrated partnership including product placement, licensing and more – there are sponsorships to fit all needs and budgets.

Addressable

Target in a granular way by showing specific ads to specific households. With the likes of Adsmart from Sky, you can be even more targeted in your communications.