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Your flexible friend

Volume driven, tangible – inserts offer creative flexibility

In an increasingly digital world, insert advertising offers a unique opportunity to put a tangible message directly into the hands of your target audience, allowing you to build strong connections and create a lasting impression. The flexibility of creative execution means that whatever your marketing objective, there is a format that is perfect for the job. And the sheer number of mailing opportunities available make reaching future customers a piece of cake.

As a media independent, our approach to insert campaign planning and buying is 100% client focused. We don’t have any sales contracts, deals or binding media partnerships so we can be truly impartial with our recommendations. Each and every strategy we recommend is custom-built from the ground up, precisely aligned with your specific business objectives.


Key Stats

10X

more response typically using the same creative in Press

95%

cheaper than DM on a CPT basis on average

5X

on average a piece of DM is interacted with*

56%

of inserts into the home are still there 28 days later*

*Source: JICMAIL

Insert options

Third Party Inserts

Piggy back another company’s customer mailings, getting your message directly into the homes of seasoned mail order customers.

National Press Inserts

Effectively reach your target audience in huge numbers.

Magazines Inserts

Incredibly versatile, allow for both niche targeting of demographics or interests and much broader reach depending on media selection.

Regional Inserts

Enable you to cost effectively reach customers in specific geographic areas.

Door Drops

Efficient regional focus overlaid with smart demographic targeting.

We really enjoy working with AJ and appreciate all your strategic insights and ‘can do’ approach. I’m sure this campaign will be our best yet! (PS, it was.)
Kinetico