Making predictions on the advertising industry in 2026 is no easy task. However, despite the rapidly changing advertising landscape and… Read more »
Author: Helen Gower
What “rage bait” means for your advertising
Online content left you hopping with anger? You’re not alone. Engulfed with mounting frustration and irritation when scrolling through social… Read more »
How “Traitors” got Gen Z watching linear TV
Recent weeks have seen much talk of deception, betrayal and murder here in the AJ office. Thanks to both our… Read more »
Pantone colour of the year
The folks at Pantone have once again picked a controversial hue as their “colour of the year”. They’ve sat, debated… Read more »
Our top tips for a top January
We know January is probably the last thing you want to be thinking of right now but it’s just round… Read more »
AJ in 2025 – our year, by our team
We’ve had a truly fantastic 2025. And like everyone else, we’re always ecstatic with a new client acquisition or a… Read more »
From brief to breakthrough – advertising creative that inspires action
Creating impactful advertising is a process that’s part art, part science. Our creative team might be wizards when it comes… Read more »
Trust radio advertising to boost your ROI
Radio advertising can be an afterthought when it comes to campaign planning. It doesn’t have the visual impact of TV… Read more »
TV advertising campaigns supercharge other media
When considering a TV advertising campaign, you need to look beyond the basic CPTs and CPAs. Of course, all metrics… Read more »
Why advertising on TV is one of the safest ways to spend your budget
Think that TV advertising is just for big brands with bottomless budgets? Think again. Many smaller advertisers assume they don’t… Read more »