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Category: TV

people lounging around and watching tv

TV boosts all other media

When your TV campaign is running and you’re getting a good direct response, it’s easy to overlook the ‘Halo Effect’…. Read more »

TV with AJ's favourite adverts

If you like a lot of chocolate on your biscuit..

Odds on a fair number of you reading this headline sang the next words to this slogan.. For the unfamiliar,… Read more »

Out of Touch or On the Button?

Hands up, who wants to be younger and sexier? Probably most of us and brands are no exception. But why… Read more »

Sorry to mention the C word..

…we really are… but advertisers who plan now will see the benefits of optimising their December advertising activity well into… Read more »

A big impact without a big budget

The reach and power of a TV advertising campaign is unbeatable but many marketing professionals are surprised when they find… Read more »

What’s stopping you getting on TV?

TV is more effective than ever! It grabs attention more than any other media. It offers instant impact and could… Read more »

Is it just me or..?

MD Alice lets off steam…When The Apprentice first came out 17 series ago – I was fairly new to running… Read more »

ITV to launch new BVOD platform

ITV will be launching ITVX – the UK’s first integrated advertising and subscription funded (AVOD/SVOD) platform later this year. Viewers will… Read more »

Help for first time TV advertisers

Getting your brand on TV can be a game changer when it comes to advertising. But how can you nail… Read more »

A quick way of getting on TV for less

Turn your existing footage into a highly responsive TV commercial Already got a promotional video or two? Made a recruitment… Read more »