These fiendish facts about TV advertising from Thinkbox might surprise you: No other form of advertising has the reach of… Read more »
Category: TV
TV boosts all other media
When your TV campaign is running and you’re getting a good direct response, it’s easy to overlook the ‘Halo Effect’…. Read more »
If you like a lot of chocolate on your biscuit..
Odds on a fair number of you reading this headline sang the next words to this slogan.. For the unfamiliar,… Read more »
Out of Touch or On the Button?
Hands up, who wants to be younger and sexier? Probably most of us and brands are no exception. But why… Read more »
A big impact without a big budget
The reach and power of a TV advertising campaign is unbeatable but many marketing professionals are surprised when they find… Read more »
What’s stopping you getting on TV?
TV is more effective than ever! It grabs attention more than any other media. It offers instant impact and could… Read more »
Is it just me or..?
MD Alice lets off steam…When The Apprentice first came out 17 series ago – I was fairly new to running… Read more »
ITV to launch new BVOD platform
ITV will be launching ITVX – the UK’s first integrated advertising and subscription funded (AVOD/SVOD) platform later this year. Viewers will… Read more »
Help for first time TV advertisers
Getting your brand on TV can be a game changer when it comes to advertising. But how can you nail… Read more »
A quick way of getting on TV for less
Turn your existing footage into a highly responsive TV commercial Already got a promotional video or two? Made a recruitment… Read more »