We’d like to share a few simple tips that we believe can make a difference to the day. There may… Read more »
Author: AJ
AJ’s On the Move – the start of our next chapter
I have been working at AJ for nearly 30 years and in this time we have moved to a new… Read more »
An incredibly driven man with an incredible challenge..
We have worked with Quooker for many years and their MD, Stephen Johnson, is a very driven man. This year,… Read more »
Stepping into the unknown..
Over the years – the last 10 in particular – I have grown to realise the importance of challenge, of… Read more »
Hitch a ride with TV Sponsorship
If you want to rise above your competitors, TV sponsorship is a sure fire way to make consumers notice you…. Read more »
How advert positioning can boost your response.
What’s your best position? A good advert position is more than just being “front half” or getting an “early right… Read more »
The TV Advertising Reach/Targeting Trade-off Myth
TV gets a lot of love because of its enormous advertising reach. It’s widely accepted that if you want to… Read more »
Competitors on TV but you’re not? Don’t get left behind..
Brands who invest in TV reap big rewards. With the battle for consumer attention fiercer than ever there is nothing… Read more »
Use insert advertising to tell your customers more.
If you’re like our clients you have scores of wonderful things you want to say about your product range and… Read more »
Why press advertising is still relevant in a digital world.
It feels like press advertising can take a back seat when it comes to media planning. But is this fair? … Read more »