If you’re like our clients you have scores of wonderful things you want to say about your product range and… Read more »
Category: Direct Response
Black Friday 2023 – tips and tricks to make this your best yet.
It might be a relatively new date in the UK diary but there is no doubt Black Friday has become… Read more »
Out of Touch or On the Button?
Hands up, who wants to be younger and sexier? Probably most of us and brands are no exception. But why… Read more »
Sorry to mention the C word..
…we really are… but advertisers who plan now will see the benefits of optimising their December advertising activity well into… Read more »
Return of the QR Code
Sometime in the 2010’s QR codes seemed to be the next big thing in advertising but they never really took… Read more »
A big impact without a big budget
The reach and power of a TV advertising campaign is unbeatable but many marketing professionals are surprised when they find… Read more »
The hidden cost of cheap CPT’s
Eye-opening new figures from a report by the US based ANA indicate that over 21% of online ad impressions come… Read more »
Something out of place?
I always go through the newspapers and magazines each week, looking for interesting articles, client ads, competitor ads and new… Read more »
Will he, won’t he?
With shoppers becoming choosier about where they spend their precious pounds, the value of every potential customer is greater now… Read more »
The data goldmine – is there untapped potential in your database?
A question we ask all our clients is ‘Are you working your database hard enough?’. Thoughtful, targeted use of your… Read more »