I always go through the newspapers and magazines each week, looking for interesting articles, client ads, competitor ads and new… Read more »
Category: Direct Response
Will he, won’t he?
With shoppers becoming choosier about where they spend their precious pounds, the value of every potential customer is greater now… Read more »
The data goldmine – is there untapped potential in your database?
A question we ask all our clients is ‘Are you working your database hard enough?’. Thoughtful, targeted use of your… Read more »
Senior shoppers carry on spending
“Grey, old, aging, senior, retired, dying” – not necessarily words that conjure up a desirable brand image. Is this why… Read more »
How do you Dooo?
We are delighted to be working with start-up, Dooo, a new app described as “Uber for Hair”. Booking a haircut… Read more »
What are your plans for summer?
Lots of us will be enjoying the long-awaited holiday abroad, but what will be happening closer to home? If, like… Read more »
A fruitful blend of BR & DR TV
At AJ, we understand the value of a blended approach and that sometimes the ideal solution to driving sales is… Read more »