Sometime in the 2010’s QR codes seemed to be the next big thing in advertising but they never really took… Read more »
Hot off the press
Our news and views on the business of DR
A big impact without a big budget
The reach and power of a TV advertising campaign is unbeatable but many marketing professionals are surprised when they find… Read more »
The hidden cost of cheap CPT’s
Eye-opening new figures from a report by the US based ANA indicate that over 21% of online ad impressions come… Read more »
What’s stopping you getting on TV?
TV is more effective than ever! It grabs attention more than any other media. It offers instant impact and could… Read more »
Something out of place?
I always go through the newspapers and magazines each week, looking for interesting articles, client ads, competitor ads and new… Read more »
Will he, won’t he?
With shoppers becoming choosier about where they spend their precious pounds, the value of every potential customer is greater now… Read more »
We’re a Finalist!
We’re delighted to announce AJ is a Finalist in the Creative Bath Awards! Featured in two categories – Agency and… Read more »
Trust me, I’m a doctor..
Does anyone say that any more and does it even make sense now? Trust used to be such a key… Read more »
Great news!
We are delighted to be included in Campaign’s Top 50 UK agencies. We’re up three places from last year so… Read more »
The data goldmine – is there untapped potential in your database?
A question we ask all our clients is ‘Are you working your database hard enough?’. Thoughtful, targeted use of your… Read more »